The Glossary · Term
Talent segmentation
Grouping talent by need and value so effort and messaging are prioritised.
Talent segmentation groups the people you want to reach by their needs, value to the business, and behaviour, so effort and messaging can be prioritised rather than spread thin. It recognises that a graduate engineer and a senior specialist respond to different propositions and channels. By focusing resources where they matter most and tailoring the EVP accordingly, segmentation makes attraction sharper and more efficient.