The Atlas · Premium tool
The White Space Finder
Compare your EVP against three talent competitors, see the territory each one occupies — career catalyst, culture or citizenship — and find the white space nobody has claimed that your audience actually wants.
Paste your EVP statement — or a paragraph of your careers-site messaging — alongside three competitors chasing the same talent. The Finder reads the positioning territory, vibe and leading propositions of each, scores differentiation, then maps the crowding against what talent actually prioritises to surface your real white space.