The Employer Brand AtlasBy HappydanceSearch
The Atlas · Premium tool

The White Space Finder

Compare your EVP against three talent competitors, see the territory each one occupies — career catalyst, culture or citizenship — and find the white space nobody has claimed that your audience actually wants.

Paste your EVP statement — or a paragraph of your careers-site messaging — alongside three competitors chasing the same talent. The Finder reads the positioning territory, vibe and leading propositions of each, scores differentiation, then maps the crowding against what talent actually prioritises to surface your real white space.

The more copy you paste per company, the sharper the read. URLs are for your reference only — the analysis runs on the words you paste, entirely in your browser. Nothing is sent or stored.

Your company
You
Talent competitors — add up to three
Competitor 1
Competitor 2
Competitor 3

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