The Glossary · Term
Source of hire
The channel a hire originally came from.
Source of hire identifies the channel a successful candidate originally came from, such as referrals, careers site, job boards, or agencies. Tracking it shows which routes actually produce hires rather than just applications, guiding where to invest attraction budget. It also underpins measurement of employer branding, since owned and referral sources often signal a strong brand pulling talent in without heavy paid spend.